Rampant ticket scalping has angered the operator of Osaka-based theme park Universal Studios Japan so much that it's taking a zero tolerance approach: use of all resold tickets will be banned starting Nov. 1.
The measure, announced Friday, means all tickets obtained through third-party businesses and individuals will be invalid at the park, where attendance has topped record highs in recent years and some tickets have changed hands for prices several times more than their face value.
“We have decided to implement an all-out ban on reselling of tickets and eradicate acts of reselling themselves, to protect guests from disadvantages that arise from unjust resales of tickets,” USJ said in a statement. “Tickets worth some ¥1 billion in total are believed to have been resold so far.
“Guests have been forced to pay unnecessary costs, while scalpers have pocketed unjust profits. It is a great nuisance to all visitors who feel they want to experience the park at a reasonable price.”
USJ spokesman Jota Takahashi told The Japan Times on Monday that the park operator will invest “hundreds of millions of yen” to create a system where online scalpers will be identified and blacklisted. Visitors will be turned away if the QR matrix barcode on their ticket shows up as invalid when scanned at the park’s entrance and attractions.
The crackdown will involve dozens of staffers, including those at an outside company contracted by USJ, Takahashi said.
Tickets subject to the scalping ban cover not only admissions but also those for special areas and express passes.
source by newsonjapan